DEI, Ginn Unite

On Wednesday, Dale Earnhardt Incorporated and Ginn Racing merged. Combined, their roster includes Dale Earnhardt Jr., Mark Martin, Paul Menard, Regan Smith, and Martin Truex Jr. “This is a great thing for the 400 people that had dedicated their lives to the sport and to making DEI a great company,” said DEI President Max Siegel. “Perhaps these are things people will see that demonstrates Teresa's commitment.”

This fusion is intriguing. Separately, Teresa Earnhardt and Bobby Ginn were dreadful owners. Combined, they could excel. Smith and Truex are emerging talents. Menard possesses potential. Assuming a glitzy signing, example Kyle Busch, DEI-Ginn could flourish. They could become a marquee attraction.