NEW RULE

Celebrities cannot endorse.

As previously stated, endorsements are akin to desert. They are nice and unnecessary. Celebrity endorsements are completely irrelevant. Ken Burns and Barbara Streisand will not alter minds. Ric Flair and Chuck Norris will not influence votes. The press conference may be interesting. The photographs may be intriguing. The candidate may feel celebrated. The celebrity may feel powerful. However, the endorsement is worthless. Minds and votes will not change.