NEW RULE

Lebron James must win.

On Sunday, Sixty Minutes interviewed James. During his insolence, James hyped his career. He maligned his childhood. He overvalued himself. James was arrogant, egotistical, pompous, smug, and superior.

Therein is the conundrum. James has won one conference championship. He has won one scoring championship. He has won zero NBA Most Valuable Player Awards. He has won zero NBA championships. He has won zero division championships. James’ cockiness is unjustified. His conviction is unwarranted.

James is an exemplary athlete. He is not a champion. He is not a mogul. He does not transcend. The aforesaid require presence and victories. Until James ages and wins, he should shut up.